Digital Marketing Coordinator - Ad Operations (2606)
<p><span style="color: rgb(0, 0, 0); font-size: 12pt">As Closed Loop evolves and expands our full-funnel digital capabilities, we are seeking a Digital Advertising Coordinator - Ad Operations to join our growing and innovative team. This role is accountable for supporting Digital Advertising Managers while further developing their advertising and client management skills. </span></p> <p><span style="color: rgb(0, 0, 0); font-size: 12pt"> </span></p> <p><span style="color: rgb(0, 0, 0); font-size: 12pt">The mission of Ad Operations is to transform strategy into flawless execution by ensuring campaigns, tracking, taxonomy, creative assets, and platform configurations are built accurately, efficiently, and consistently across all accounts. Ad Operations serves as the bridge between strategy and execution. The role is responsible for maintaining operational excellence across clients so that media teams can focus on planning, optimization, client relationships, and growth.</span></p> <p><br></p> <p><span style="color: rgb(0, 0, 0); font-size: 12pt">So, if you thrive in a collaborative, entrepreneurial environment, are idea-driven, believe in a balance of data and human ingenuity, and are passionate about driving measurable results across the digital landscape, we want to hear from you!</span></p> <p><br></p> <p></p> <p><br><br></p> <p><span style="font-size: 12pt; font-weight: bold">What You'll Do:</span></p> <ul> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">Assists Digital Ad Managers in the setup, execution, and optimization of paid media campaigns in alignment with planned media strategy and objectives across multiple clients.</span></li> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">The Ad Ops Coordinator will be hands-on in multiple platforms, including Google Ads, Microsoft Ads, StackAdapt, MNTN, DV360, Meta, TikTok, LinkedIn, Reddit, and other platforms in accordance with approved media plans and strategies.</span></li> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">Supports Digital Ad Managers with monitoring, troubleshooting, optimization, and QA of campaigns. As needed, provide reporting support.</span></li> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">QAs and tests creatives and ads before launching, verifying all ad units are functioning properly, and reporting correctly on internal ad servers</span></li> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">Builds campaigns in adherence to the approved taxonomy structure, and collaborates with Digital Ad Managers to enhance the taxonomy as needed to ensure clean and thorough reporting.</span></li> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">Owns updating internal mapping document with all tags and their specifications to share with Digital Ad Managers.</span></li> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">Diligently audits spend pacing, delivery, and performance to ensure campaigns stay on track and on budget, promptly raising issues to Digital Ad Managers.</span></li> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">Ensures accurate measurement of campaigns by monitoring and QAing floodlights, pixels, and tracked events.</span></li> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">Is consistently curious and inquisitive – learn how platforms work and bring questions and ideas to the Digital Advertising team to help maximize campaigns’ effectiveness.</span></li> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">Regularly and consistently interacts with the Digital Advertising team with clear, concise communications.</span></li> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">Researches and stays abreast of trends in advertising, especially as pertains to clients’ industries and verticals.</span></li> <li><span style="color: rgb(0, 0, 0); font-family: Inter, sans-serif; font-size: 12pt">Exhibits Closed Loop’s company values (see below)</span><br></li> </ul> <p><span style="font-size: 10pt"> </span><br></p> <p><span style="font-size: 12pt; font-weight: bold">What You'll Have: </span></p> <ul> <li><span style="color: rgb(0, 0, 0); font-size: 12pt">3+ years of experience designing and managing paid advertising campaigns to specific ROI goals. B2B experience and/or agency experience is a big plus.</span></li> <li><span style="color: rgb(0, 0, 0); font-size: 12pt">1+ year managing lead generation partners </span></li> <li><span style="color: rgb(0, 0, 0); font-size: 12pt">Hands-on experience with multiple social advertising platforms (Meta, LinkedIn, Reddit, etc.)</span></li> <li><span style="color: rgb(0, 0, 0); font-size: 12pt">Experience managing ALL facets of digital advertising campaigns.</span></li> <li><span style="color: rgb(0, 0, 0); font-size: 12pt">Experience making effective pitches/presentations to key decision makers,</span></li> <li><span style="color: rgb(0, 0, 0); font-size: 12pt">Experience leading meetings and proactively managing client/stakeholder relationships.</span></li> <li><span style="color: rgb(0, 0, 0); font-size: 12pt">Experience with data analysis, visualization, and presentation.</span></li> <li><span style="color: rgb(0, 0, 0); font-size: 12pt">Experience using analytics tools (Google Analytics, Adobe Analytics, etc.).</span></li> <li><span style="color: rgb(0, 0, 0); font-size: 12pt">Strong project management and communication skills.</span></li> <li><span style="color: rgb(0, 0, 0); font-size: 12pt">Ability to quickly learn new software applications.</span><br><br></li> </ul> <p><span style="font-size: 12pt; font-weight: bold"><span style="font-weight: bold">What's In It For You?:</span></span></p> <ul> <li><span style="color: rgb(0, 0, 0)">Competitive salary.</span></li> <li><span style="color: rgb(0, 0, 0)">Flexible time-off policy.</span></li> <li><span style="color: rgb(0, 0, 0)">Medical, dental, and vision coverage plus 401(k) matching and Flexible Spending Account (FSA).</span></li> <li><span style="color: rgb(0, 0, 0)">Remotely work for a company that was built for remote work. We've always been remote, and our company's structure, processes, and culture reflect that.</span></li> <li><span style="color: rgb(0, 0, 0)">Work with top-tier clients. We make a point of working with larger, growing brands that interest us.</span></li> <li><span style="color: rgb(0, 0, 0)">Great colleagues who value teamwork, skill, and ability more than fancy rhetoric. You'll have the opportunity to learn from some of our industry's brightest and most supportive people</span><br></li> </ul> <p><br></p> <p><span style="color: rgb(0, 0, 0)">The salary range for this position is $60,000-$75,000/year, DOE.</span></p> <p><br></p> <p><span style="font-weight: bold">Our Core Values:</span></p> <p><span style="color: rgb(0, 0, 0)"><em>Ownership</em>--Take Pride and Ownership of:</span></p> <ul> <li><span style="color: rgb(0, 0, 0)">Your work</span></li> <li><span style="color: rgb(0, 0, 0)">Your successes</span></li> <li><span style="color: rgb(0, 0, 0)">Your failures</span></li> <li><span style="color: rgb(0, 0, 0)">Your development</span></li> <li><span style="color: rgb(0, 0, 0)">Your life</span></li> </ul> <p><span style="color: rgb(0, 0, 0)"><em>Positivity</em></span></p> <ul> <li><span style="color: rgb(0, 0, 0)">Life can be negative. We choose to be positive.</span></li> <li><span style="color: rgb(0, 0, 0)">The easy path can be to tear others down. We choose to lift others up.</span></li> </ul> <p><span style="color: rgb(0, 0, 0)"><em>Entrepreneurial</em></span></p> <ul> <li><span style="color: rgb(0, 0, 0)">Inspire others with your will to succeed, learn, improve, innovate, compete, and win!</span></li> <li><span style="color: rgb(0, 0, 0)">The best idea wins. </span></li> </ul> <p><span style="color: rgb(0, 0, 0)"><em>No Assholes</em></span></p> <ul> <li><span style="color: rgb(0, 0, 0)">Be transparent and ego-less</span></li> <li><span style="color: rgb(0, 0, 0)">Only say things about fellow employees you will say to their face</span></li> </ul> <p><br></p> <p><span style="color: rgb(0, 0, 0)">Interested? If you like what you see, please complete the application below, upload your resume, and submit your best cover letter. We actually read them! </span></p> <p><br></p> <p><span style="color: rgb(0, 0, 0)">Please note that, as part of our hiring process, candidates must successfully complete reference and background checks before employment begins. </span></p> <p><br></p> <p><span style="color: rgb(0, 0, 0)">Closed Loop is an Equal Opportunity Employer.</span></p>