VP-Marketing

<div> <p style="margin: 0in; font-size: 10pt; font-family: Aptos, sans-serif;"><span style="font-size: 12.0pt; font-family: Arial, sans-serif;">Uniti is a <strong>premier insurgent fiber provider</strong> dedicated to enabling mission-critical connectivity across the United States.</span></p> <p style="margin: 0in; font-size: 10pt; font-family: Aptos, sans-serif;"> </p> <p style="margin: 0in; font-size: 10pt; font-family: Aptos, sans-serif;"><span style="font-size: 12.0pt; font-family: Arial, sans-serif;">With a steadfast commitment to customer service, operational excellence, and superior network capabilities, Uniti <strong>builds, operates and delivers critical fiber-based communications services to connect and empower people and businesses</strong>.</span></p> </div> <div style="text-align: center;"><span style="font-size: 16px;"><strong>_________________________________________________________ </strong><br></span></div><p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>This position can be based Virtually in the United States.<br><br><br>About The Role:</strong></span></p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Uniti Fiber is seeking a strategic, hands-on, and transformational marketing executive to serve as the senior leader responsible for the company’s full marketing and go-to-market function. This role will own the end-to-end marketing strategy and execution for the business, including internal and external marketing, brand, positioning, product marketing, demand generation, digital marketing, communications, sales enablement, customer lifecycle marketing, marketing operations, analytics, and agency management.</span></p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Reporting to the President of Sales, this executive will build and lead the marketing organization, define the company’s market story, and create a scalable go-to-market engine that drives revenue growth, market penetration, and brand strength. The ideal candidate is both a strategic architect and an execution-focused operator who can build from the ground up, lead cross-functional alignment, and deliver measurable business impact.</span></p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>What You'll Do:</strong></span></p> <ul style="margin-bottom: 0in; margin-top: 0px;"> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Develop and lead the overall marketing and go-to-market strategy for Uniti Fiber</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Build a high-performing marketing organization with clear structure, accountability, and performance expectations</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Define market segmentation, target audiences, ideal customer profiles, and value propositions</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Lead brand strategy, brand architecture, messaging, and positioning across all customer and stakeholder audiences</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Own product marketing, including launch planning, competitive differentiation, sales messaging, and commercialization strategy</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Design and execute integrated demand generation programs to drive awareness, lead generation, pipeline growth, and revenue</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Oversee digital marketing strategy and execution across web, paid media, SEO/SEM, content, email, and social channels</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Lead field and channel marketing initiatives that support direct and partner sales motions</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Own sales enablement strategy, including collateral, tools, messaging, training, and launch communications</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Lead external communications, public relations, thought leadership, and reputation-building efforts</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Develop customer marketing programs that support acquisition, onboarding, retention, upsell, and advocacy</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Establish the marketing operating model, including annual planning, budget management, KPI reporting, attribution, martech, and analytics</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Partner closely with Sales, Product, Operations, Finance, and executive leadership to align strategy and execution</span></li> <li style="margin: 0in 0in 8pt 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Manage agency and vendor relationships to maximize performance, efficiency, and return on investment</span></li> </ul> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Minimum Requirements:</strong></span></p> <ul style="margin-bottom: 0in; margin-top: 0px;"> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Bachelor’s degree in Marketing, Business, Communications, or related field required; MBA or advanced degree preferred</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">15+ years of progressive marketing leadership experience, including executive ownership of a broad marketing function</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Proven experience leading both strategy and execution across brand, product marketing, demand generation, digital, and communications</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Strong track record of building or transforming marketing organizations and operating models</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Demonstrated success driving pipeline, revenue growth, market expansion, and customer engagement</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Experience in telecom, fiber, broadband, connectivity, technology, or similarly complex B2B growth environments strongly preferred</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Deep understanding of go-to-market planning, commercialization, and cross-functional execution</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Strong financial and analytical acumen, including budget ownership, forecasting, and performance measurement</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Exceptional communication, leadership, and stakeholder management skills</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Ability to operate effectively in a fast-paced, evolving, high-accountability environment</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Leadership Profile</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">The successful candidate will be:</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">A strategic thinker with strong commercial instincts</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">A builder who can create structure, process, and momentum from the ground up</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">A leader who can balance vision with operational discipline</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">A collaborative executive who can influence across functions and levels</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">A decisive, accountable operator with a bias for action</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">A strong people leader who can attract, develop, and retain top talent</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Success in the Role Will Be Measured By</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Development of a clear, differentiated market position for Uniti Fiber</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Improved awareness, demand creation, and pipeline generation</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Strong alignment across Sales, Product, and Marketing</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Increased effectiveness of product launches and commercial programs</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Scalable marketing processes, systems, and reporting</span></li> <li style="margin: 0in 0in 8pt 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Measurable impact on revenue growth, customer acquisition, retention, and brand strength</span></li> </ul> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Reporting Relationship:</strong></span></p> <ul style="margin-bottom: 0in; margin-top: 0px;"> <li style="margin: 0in 0in 8pt 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Reports to: President of Sales, Uniti Fiber</span></li> </ul> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Suggested Direct Functional Ownership:</strong></span></p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">This role may oversee leadership across:</span></p> <ul style="margin-bottom: 0in; margin-top: 0px;"> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Product Marketing and Go-to-Market</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Demand Generation and Digital Marketing</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Brand, Content, and Communications</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Field and Channel Marketing</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Marketing Operations and Analytics</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Sales Enablement</span></li> <li style="margin: 0in 0in 8pt 0px; line-height: 115%; font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Customer Marketing</span></li> </ul><div> <div style="text-align: center;"><span style="font-family: Arial;"><span style="white-space-collapse: collapse;"><strong><span style="font-size: 16px;">_________________________________________________________</span></strong></span></span></div> <div><span style="font-family: Arial;"><span style="white-space-collapse: collapse;"><strong><span style="font-size: 16px;"> </span></strong></span></span></div> <div><span style="font-family: Arial;"><span style="white-space-collapse: collapse;"><span style="font-size: 16px;"><strong>Our Benefits:</strong></span></span></span></div> <div> <ul> <li><span style="font-family: Arial;"><span style="white-space-collapse: collapse;"><span style="font-size: 16px;">Medical, Dental, Vision Insurance Plans</span></span></span></li> <li><span style="font-family: Arial;"><span style="white-space-collapse: collapse;"><span style="font-size: 16px;">401K Plan</span></span></span></li> <li><span style="font-family: Arial;"><span style="white-space-collapse: collapse;"><span style="font-size: 16px;">Health & Flexible Savings Account</span></span></span></li> <li><span style="font-family: Arial;"><span style="white-space-collapse: collapse;"><span style="font-size: 16px;">Life and AD&D, Spousal Life, Child Life Insurance Plans</span></span></span></li> <li><span style="font-family: Arial;"><span style="white-space-collapse: collapse;"><span style="font-size: 16px;">Educational Assistance Plan</span></span></span></li> </ul> </div> <div><span style="font-size: medium; white-space-collapse: collapse; font-family: Arial;">Uniti is an equal opportunity employer. At Uniti, we celebrate the authenticity and uniqueness of our people and their ideas. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, genetic information, protected veteran status, current military status, disability, sexual orientation, marital status, creed, citizenship status, or any other status protected by law, and to give full consideration to qualified disabled individuals and protected veterans. <br><br></span><span style="font-family: Arial; font-size: medium; white-space-collapse: collapse;">Actual base pay for this job will depend on the candidate's primary work location and other factors, such as relevant skills and experience.</span></div> </div> <p><br><strong style="font-size: medium;">Notice to Non-U.S. Citizens:</strong><span style="white-space-collapse: collapse;"><span style="font-size: medium;">Uniti, as a holder of licenses granted by the Federal Communications Commission, is required to notify and to obtain approval from federal regulatory agencies prior to granting certain system/network access to any non-U.S. citizen personnel. Offers of employment extended to non-U.S. citizens are contingent upon receiving the requisite approval from agencies overseeing compliance. Non-U.S. citizens are required to provide Uniti with the personal identifying information required to obtain the necessary approval prior to accessing certain systems and/or Uniti’s network. <em>If you are not a U.S. citizen, please notify your recruiter or contact <a rel="noopener" href="CORP.HRlegal@uniti.com" target="_blank">HR Legal</a> as soon as possible for information on Uniti’s foreign personnel disclosure and approval requirements.</em></span></span></p> <p><span style="font-size: 12pt;"><strong>Notice to Applicants: </strong>Depending on the position and its job functions, offers of employment may be contingent upon successful completion of certain pre-employment screenings, including but not limited to drug-screen, motor vehicle records check, or other pre-employment screening. All such screenings will be conducted by an external third-party with the Candidate’s written consent and in accordance with federal and state law. Refusal to authorize or submit to a required pre-employment screening may disqualify the candidate from employment. Any misrepresentation during the application or interview process may result in denial of employment, withdrawal of offer, or termination.</span></p>

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